October 13, 2011
As the world awaits the launch date of iPhone 4s, BlackBerrys around the ceased to work. Asking millions of people to wonder why they are still using a BlackBerry. I’m number one on that list.
In what has become commonplace, Research in Motion CEO Mike Lazaridis, delivered a direct-to-camera apology to BlackBerry users in what has become Public Relations 101. It started with JetBlue CEO David Neeleman YouTube apology for JetBlue delays and cancellations of flights.
Public Relations professionals need to come up with a better way to express sorry and quell consumer discord. This direct-to-camera mia culpa is becoming old fast.
Does anyone really think that Lazaridis is concerned that BlackBerry can’t receive message? Maybe. But what keeps him up at night is the 60 percent drop in stock price because BlackBerrys are becoming obsolete and they can’t figure out what to do. This is just the icing on the cake and some PR flack is making Lazaridis be the public face.
Here are some other apologizes, aside from the Netflix guys hanging out by the pool, the all look pretty similar:
In this video, Toyota went old school and did a fake interview with their President. In this video Jim Lentz looks like he’s conducting an interview with a reporter, he’s not. What he’s doing instead is reading talking points off of a teleprompter and news stations around the world cut that package and put it into their news story as if he’s being interviewed by a reporter. No one is asking Luntz and questions. Many news organizations stopped taking these fake interviews or will use a disclaimer that this is Toyota’s company video:
Notice that Lentz is looking to the side and not directly at the camera. The direct-to-camera apology for YouTube was first used by JetBlue
Domino’s has pulled down their apology video
June 28, 2009
CNN’s Don Lemon was on the red carpet of the BET awards tonight where he caught up with Joe Jackson, Michael Jackson’s father. This is quite possibly the oddest interview I’ve ever seen. To begin Don Lemon asks how Joe Jackson and the family are doing in the days after the death of their son Michael. Joe responds, “I’m doing great.” and “the family is fine.”
Don Lemon is trying to get some emotion out of Joe Jackson, but it seems that he reveals that Joe Jackson seems to care about the bottom line of Michael Jackson’s life. He even uses the interview to get in a plug for a new venture he is starting.
Check out this very odd interview.
June 5, 2009
Thankfully the internet doesn’t let us miss anything anymore. It’s just right there.
April 17, 2009
Are you Canadian?
Turns out that Canada has changed their laws to allow duel citizenship. Meaning that if you renounced your Canadian citizenship in order to obtain citizenship in another country, say the USA, starting today, April 17, 2009, you are once again considered Canadian.
Here’s the entire story from the Wall Street Journal
March 20, 2009
Pretty amazing. Obama reaches out to Iran in a way that is unique and totally appropriate. Today is the Persian new year and in a new year message to the Persians around the President wishes them a very happy new year. He uses the message to address the Iranian people directly and ask them, in the spirit of the new year, for a chance for renewal. The US and Iran have had three decades of turmoil and now is time to recognize our commonalities.
The President ended his message with the Persian new year wish: Eid-eh Shoma Mobarak
March 9, 2009
Some people say that they are viewed as if they are a piece of meat. This video puts that into perspective.